Monogram marks a new chapter in cannabis defined by drcare and consistency. It is a collective effort to bring you the best, and a humble pursuit to ...
Weed is a federal crime. Even in states where sex with farms animals isn't." "There's a state in American where cannibalism is technically legal and cannabis isn't." "The war on drugs worked. If systemic racism was the goal."
Such pointed copy drives fresh work from Shawn "Jay-Z" Carter's Monogram cannabis brand, which tackles the hypocrisy of the nation's marijuana laws in a series of stirring digital and out-of-home messages.
In each ad, stark white words overlay haunting images of eight folks charged with cannabis-related crimes.
"Cannabis laws are out of date and disproportionately cruel and punishing when compared to the rest of the legal code," Carter says in a statement. "I created this campaign to amplify the voices of those who have been penalized for the very same thing that venture capitalists are now prospering from with the emerging legal cannabis market."