Looking up town on Fifth at 500 Fifth Avenue is a 60-story, 697-foot-tall office building on the northwest corner of Fifth Avenue and 42nd Street in Midtown Manhattan, New York City. The building was designed by Shreve, Lamb & Harmon in the Art Deco style and constructed from 1929 to 1931.
The "modern architectural treatment" of 500 Fifth, including the ornamentation and material usage. Bronze, limestone, and terracotta were used on the base's facade, while above the fourth floor, the exterior was made mainly of brick. The second through fourth floors contained decorated limestone piers as well as light-green spandrels ornamented with chevrons and folds. The tower above the fourth floor consisted of recessed brick spandrels with black terracotta panels, which provided "vertical accents" to the building